South Carolina Health Insurance Carriers for 2026
These are the insurers selling individual and family health plans in South Carolina for 2026, and where to buy them.
The South Carolina individual market in 2026
Six private insurers sell individual and family Marketplace plans in South Carolina for 2026, and the same six filed rates for 2027. Unsubsidized premiums rose about 21% on average for 2026, and insurers proposed an average of about 16.6% more for 2027.
Insurers selling individual plans in South Carolina
| Insurer | Sells Marketplace plans | Notes |
|---|---|---|
| BlueCross BlueShield of South Carolina (BlueChoice HealthPlan) | Yes | The largest individual market insurer in South Carolina, with roughly 314,000 enrollees in its BlueChoice HealthPlan individual plans heading into 2026. |
| Ambetter from Absolute Total Care | Yes | The second-largest individual market insurer, with roughly 205,000 enrollees; its average 2026 rate increase was about 27%. |
| Molina Healthcare of South Carolina | Yes | Sells Marketplace plans in South Carolina, with about 42,600 enrollees in continuing plans heading into 2026. |
| Select Health of South Carolina | Yes | A smaller individual market insurer, with about 6,200 enrollees and an average 2026 rate increase of about 33%. |
| UnitedHealthcare of South Carolina | Yes | Sells Marketplace plans in South Carolina and proposed the largest average increase for 2027, about 45.5% before subsidies. |
| InStil Health Insurance | Yes | A newer insurer that began selling individual coverage in South Carolina in 2025, with about 4,000 enrollees heading into 2026. |
Not every insurer sells in every county. Your ZIP code determines which plans you can buy.
South Carolina questions
Don’t see your question? Ask a licensed agent or call (888) 214-4898.
For 2026, six insurers sell Marketplace plans: BlueCross BlueShield of South Carolina (through BlueChoice HealthPlan), Ambetter from Absolute Total Care, Molina, Select Health, UnitedHealthcare and InStil Health. All six filed rates for 2027. Coverage areas vary by insurer, so the choices depend on your county.
Insurers proposed an average increase of about 16.6% before subsidies for 2027, after an average rise of about 21% for 2026. Proposed increases range from about 10.7% (Select Health) to 45.5% (UnitedHealthcare). If you get tax credits, your own change depends on how the benchmark plan in your area moves.
BlueChoice HealthPlan, part of BlueCross BlueShield of South Carolina, had about 314,000 individual market enrollees heading into 2026. Ambetter from Absolute Total Care was next with about 205,000.
Sources
Reviewed October 2026. Rules and prices change every year; a licensed agent will confirm what applies to you.
